Rebranding
One of the most powerful marketing methods in certain circumstances
But when does the company think about that step?
Rebranding is very effective when it is necessary to get rid of a negative image or negative mistakes made by the company;
By changing the brand, the company sends the message to the public that we are starting over in a new way.
In addition, rebranding creates a great competitive advantage and is an excellent method for a memorable advertising campaign because it intensely attracts the public’s attention to the new brand.
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